Tuesday, October 20, 2009

Peter Moore Says Disk Based Media is a "Burning Platform." Surprisingly, not Making a Joke about 360s

When Sony got rid of Ken Kutaragi, I thought it would leave an unfillable void of hyperbole in the gaming industry.  I hadn't counted on how many other execs would come rushing to fill it.  Like Peter Moore, Microsoft's former chief PR guy, who claims that disc-based systems are a "burning platform" and those that stay on the platform "face certain death."

Seriously, just look at this:
“The core business model of videogames is a burning platform,” said Moore, speaking at the 5th annual PLAY Digital Media Conference.
“Look at the platform we’re on, it’s a burning platform,” said Moore. “As a concept, do you stay on the platform and face certain death, or do you jump into the water and face probable death? Most of you would choose probable death, so you start moving towards a hybrid model of digital distribution.”
“As digital distribution becomes more and more, we’ll continue as an industry to work with retail and to ship discs, but more and more of the content will be in the ‘cloud,” added Moore, as reported by consumer website IGN. “More content will be delivered daily, weekly, or monthly, and less will be of the old model of cartridges and discs.”

What makes this really funny, is for all his bluster of digital distribution, EA isn't exactly leading the pack on this front.  On digital distribution site Direct2Drive they an impressive 75 items available, but not all of those items are games since the search didn't filter things like bundle packs, DLC and a strategy guide for game EA doesn't actually publish.  They're showing on other digital distribution sites is even more lackluster, with only 20 titles on Valve's Steam and about five on Stardock's Impulse (I'm not exactly certain because you can't search by publisher on that one for some reason).

Perhaps Mr. Moore should get off of the platform before he yells at everyone else about it?

GamesIndustry via the Armchair Empire

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